Track Academy is a registered Charity using sport for social change. It’s run by former British Athlete, Connie Henry. They are helping young people realise that they are more than the circumstances they are born into and help them fulfil their true potential and develop as positive members of their community. We were tasked with the very important job of rebranding the organisation completely before they began fundraising.


The final brand represents Track Academy perfectly, it combines an Athletics Track and books into a sporting badge that will appeal to both sponsors and children. The logo was followed up with several brochures and promotional materials aimed at raising awareness and consequently funding. A new website is on the way and should be live within the next couple of weeks!

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